Course Catalog

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Sourcing Certificate

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ES-140

Interpreting Resumes: Reading Between the Lines

Course Description: Learn the basics of visualizing keyword maps and how to create a Wordmap from a set of relevant resumes and job descriptions. Apply elements of speed reading to your sourcing and recruiting practice. Create keyword maps and be able to use word clouds. Obtain clarity on what is really important within sample resumes.

ES-160

Managing The Sourcing Desk: Sourcing Roadmap

Course Description: From knowing the key-term definitions to finding your competitors’ jobs, follow a 12-step framework for sourcing to empower recruiters to go from the lowest-hanging fruit to the most challenging "purple squirrel"; capture rich resource niche sites and other important online resources.

ES-180

Keyword Selection

Course Description: What you can learn from a resume, reading between the lines, how to find “others like it”, choosing the right search keywords, expanding your search term. Know how to identify the search terms and keywords that will maximize effort.

ES-200

How Search Engines Work

Course Description: Learn everything from understanding the differences among search engines to mastering the universal field search commands common to all major engines.

SE-221

Capitalize Your Resources: Mastering Search Inside your own ATS

Course Description: Specifically targeted to the Art of Search inside of your own Applicant Tracking System, this module includes areas such as: Boolean search commands/operators (how to use & where to use) that work specifically inside of most ATS systems. Building your search in the proper order (is it right to left? does it matter where you put the OR/AND commands? etc.)

SE-231

Global Search Engine Commands and Syntax

Course Description: Learn everything from understanding the differences among search engines to mastering the universal field search commands common to all major engines. Be able to apply logical disjunctions, parenthesis, quotations, wildcard, Boolean syntax, and search commands like site: intitle: inurl: and filetype:

SE-343

LinkedIn: Advanced Searching

Course Description: Break through built-in LinkedIn barriers, grow your network exponentially in a few minutes, exceed the 100 results-per-search limit on free accounts, and find home or work contact information.

SE-351

People Lookups

Course Description: Learn to utilize a variety of different approaches to identifying contact details for prospects including online white pages for telephone numbers, email lookups and verification, and social network memberships.

SE-461

Specialized Google Commands

Course Description: Master special commands, syntax, tools, methods and products from Google

AO-485

Building Custom Search Engines

Course Description: Create custom-saved search shortcuts that prompt for keywords so you don't have to memorize Boolean and other syntax; be more productive with the Favorites and other toolbars, automated search engine alerts and custom Google search engines.

AO-525

Automating through RSS Feeds and Alerts

Course Description: With billions of pages and over one-hundred million bloggers, almost anything you need to know around industry trends, hot (and not) products, projects and people, and other insider buzz can be found in the blogosphere. Learn how to tap the talent across your organization to create a powerful employer brand through blogging that attracts top passive talent without compromising integrity nor overtaxing them or your recruiting team.

SE-691

Natural Language

Course Description: Apply the most advanced search techniques available to work on any database

SE-701

Deep Web

Course Description: Apply creative search string theories that uncover crucial sourcing data lying deep in the Web and that standard methods never find, including associations, conferences, user groups, discussion lists/listservs, mailing list archives and more.

SE-731

Peer Regression Search

Course Description: Apply the most advanced search techniques available to work on any database, search engine, social network or job board and to identify hidden talent by looking for natural phrases that reveal them hiding in plain sight, in totally unexpected and unusual locations.